Carnegie Mellon University Integrated Innovation Institute

I designed a new logo for the Integrated Innovation Institute’s Engineering Design, Innovation, and Entrepreneurship (EDIE) undergraduate program's second annual Makeathon event. This event is associated with CMU’s College of Engineering. Makeathon is an event open to undergraduate and graduate students across CMU’s campus. Students are put into teams and tasked with solving a problem, creating a prototype to solve it, and presenting it to a panel of judges, all within two days.

The logo is a word mark that highlights the engineering side of the college and features a lightbulb to represent the innovative ideas students come up with. The logo icon is the lightbulb from the word mark. In addition to the logo, I created swag for the students and faculty to receive when attending the event, such as t-shirts and stickers.

EDIE Makeathon Logo

Swag, Social Media Ads, Event Photos